Gina Block hat Populäre Musik und Medien in Paderborn studiert und danach als Hörfunk- und Print-Journalistin gearbeitet. Später führte ihr Weg sie ins Marketing, wo sie als Texterin, Redakteurin und Projektmanagerin gearbeitet hat. Heute bündelt sie all diese Erfahrungen in ihrer eigenen Text und Wort-Agentur heartwords.
I've known Leif and Kjell for a long time and was allowed to work with them before mukken. Luckily, when the idea for mukken came up, the two of them called me and asked if I would like to be on board - and of course I was right away!
For me, mukken combines my two greatest passions: music and writing. Music has been with me my whole life, whether as a child in the choir and on the violin, later in cover and rock bands or later during my studies. During my studies I discovered my love for writing and became a journalist and copywriter. At mukken I have the best of both worlds.
There was no such thing as mukken before. As a musician, it was usually really not easy to find other musicians for a project, a band or simply to exchange ideas - if you didn't want to google for hours or click through confusing and outdated websites. With mukken, musicians have a place where they can exchange ideas about what they love and work together on projects.
They couldn't be more different (yes, I can't choose one). On the one hand I love pop punk and metalcore. On the other hand, I can listen to late 90's and early 2000's pop for hours (the good stuff, not the trash party stuff).
What probably all musicians say: I can't imagine life without music. Whether making music or listening to music, I just need it. When I'm not feeling well, music helps me, when I'm feeling well, I express it with music, and when I can't help myself with words and gestures, I write music. So, along with pens and laptop keyboards, it's my way of communicating and processing.
Die Liste ist ewig lang, ich hab mal ein paar von aktuellen Favoriten bis Oldie but Goldie rausgepickt :
A Day To Remember - All Signs Point To Lauderdale,
Beartooth - The Lines,
Yungblud - Parents,
You Me At Six - Lived a Lie,
Bring Me The Horizon - Throne,
Rise Against - Methadone,
Fall Out Boy - Sugar, We’re Goin Down,
Paramore - Brick by Boring Brick,
Sleeping With Sirens - Save Me A Spark,
blink-182 - I Miss You,
Yellowcard - Ocean Avenue,
Thirty Seconds to Mars - The Kill,
The Fray - All at Once,
The Red Jumpsuit Apparatus - Face Down,
Gavin DeGraw - I Don’t Want To Be,
Train - Drops of Jupiter,
Korn - Word Up!,
Tal Bachman - She’s so High,
Ashlee Simpson - Pieces Of Me,
Avril Lavigne - My Happy Ending,
I am a copywriter with body and soul and have a text and word agency. When I'm not writing, you can usually find me behind books (real books, not a Kindle!), exercising, making music, or binge-watching series.
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